Keeping up with SARKK
Read the latest news on how SARKK is establishing Tommy Hilfiger and Calvin Klein as two of the world’s most iconic brands, maintaining its leader position in the region.
Calvin Klein presents JENNIE in Underwear and Jeans to conclude Spring 2024 campaign
Calvin Klein launches the final installment of its Spring 2024 campaign featuring global brand ambassador and musical sensation JENNIE in Calvin Klein Underwear and Jeans.Shot by Mert Alas, the campaign magnifies JENNIE’s playful confidence and infuses Calvin Klein’s emblematic Underwear and Jeans with her distinctive pop energy, elevating each style to icon status. New Intense Power underwear updates classic silhouettes with a bold iteration of the Calvin Klein logo, while new sensual Minimalist lingerie is designed for expressive, seductive comfort. The 90s Straight Jeans project...
TOMMY HILFIGER ANNOUNCES LANDMARK PARTNERSHIP WITH F1 ACADEMY™️
AMSTERDAM, THE NETHERLANDS (FEBRUARY 2024) – Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], announces a landmark partnership with F1 ACADEMY™️, the series designed to help and develop young female drivers, and sponsorship of leading Spanish talent Nerea Martí. Building on a legacy of innovative partnerships in the Formula 1™ world, Tommy Hilfiger accelerates using its global platform to empower young female drivers and reshape the landscape of the sport. Shining a spotlight on F1 ACADEMY™, the partnership is driven by a shared vision to champion fearless female drivers helping guide...
Calvin Klein introduces Jung Kook in Jeans for Spring 2024 campaign
Calvin Klein unveils global brand ambassador Jung Kook in Calvin Klein Jeans for the latest chapter of the brand’s Spring 2024 campaign.Shot by Mert Alas, the campaign amplifies Jung Kook’s status as a global popstar, showcasing his natural confidence as he takes over the iconic Grand Central Station in new Calvin Klein Jeans styles. The latest Calvin Klein Jeans collection infuses wardrobe essentials with the brand’s youthful energy and distinctive minimal design codes: the 90s Straight Fit Jeans offer a nostalgic take on the quintessential denim silhouette, and the Oversized Monogram...
Calvin Klein unveils Spring 2024 womenswear campaign starring Kendall Jenner
Calvin Klein introduces the next chapter of its Spring 2024 campaign starring Kendall Jenner in womenswear.Shot by Mert Alas, longtime brand ambassador Kendall channels sophisticated, effortless sensuality in Calvin Klein’s Spring womenswear collection. The new Relaxed Trench Coat defines the season, with a soft draping silhouette and fluid fabrication designed for elevated styling all Spring long. The Structured Stretch Blazer and matching Structured Stretch Wide Leg Trousers introduce polished separates with a clean finish for a contemporary and subtly sensual take on power dressing. The...
TOMMY HILFIGER CELEBRATES A PERFECT “NEW YORK MOMENT” FOR FALL-WINTER ‘24 RUNWAY SHOW
AMSTERDAM, THE NETHERLANDS (FEBRUARY 2024) – Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], headlined New York Fashion Week on Friday, February 9th, with “A New York Moment”. In an evening of Hilfiger Hospitality at The Tommy, a red, white and blue takeover of the Oyster Bar, the brand brought fashion, entertainment and celebrity to Grand Central Terminal. Starting as a love letter to New York, the Fall-Winter ‘24 collection channeled the city’s unique style and reinterpreted it with a distinctly Tommy twist. The evening heralded a return to TOMMY HILFIGER’s DNA, the codes of...
TOMMY HILFIGER ANNOUNCES SOFIA RICHIE GRAINGE AS WOMENSWEAR AMBASSADOR THROUGH 2025
AMSTERDAM, THE NETHERLANDS (February 2024) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces global style icon Sofia Richie Grainge as brand ambassador for TOMMY HILFIGER Womenswear in a long-term two-year collaboration. Possessing a natural affinity for style inspiring a generation, Sofia Richie Grainge will bring a refined vision, natural optimism and taste for accessible luxury to TOMMY HILFIGER’s Classic American Cool DNA through Summer 2024 and beyond.“Tommy is the godfather of Classic American Cool”, says Sofia Richie Grainge. “His designs are the perfect canvas for...
Calvin Klein introduces new Spring 2024 menswear campaign starring Idris Elba
Calvin Klein introduces the second installment of its Spring 2024 campaign starring actor and musician Idris Elba styled in Calvin Klein menswear for his first campaign with the brand.Shot by Mert Alas, the campaign sees Idris in Calvin Klein’s most refined Spring styles. In outerwear, the Classic Trench Coat, Seersucker Full Zip Shirt Jacket and Sateen Bomber Jacket’s elevated materials offer a sophisticated take on easy everyday layering options. New slim suiting introduces an elegant, polished silhouette in tailored wool, sateen and cotton fabrications. The Spring 2024 menswear...
TOMMY HILFIGER RETURNS TO NEW YORK FASHION WEEK
AMSTERDAM, THE NETHERLANDS (JANUARY 2024) – Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], returns to the official NYFW schedule to present the TOMMY HILFIGER Fall Winter 2024 Collection – A New York Moment – on February 9, 2024. During an intimate evening, Tommy Hilfiger will debut his men’s and women’s collection. Wrapped in an NYC-inspired red, white and blue spirit, the show will represent a modern-day expression of Classic American Cool through the eyes of the ultimate American dreamer. “New York City taught me to dream big,” said Tommy Hilfiger. “As a young designer it was...
Calvin Klein unveils first installment of its Spring 2024 campaign starring Jeremy Allen White
Calvin Klein introduces its Spring 2024 campaign with renowned actor Jeremy Allen White in his debut for the brand wearing Calvin Klein’s most emblematic underwear.A native New Yorker, Jeremy is shot by Mert Alas in his hometown in a series of stills and videos that showcase his connection to the city and amplify his empowered energy in our most iconic styles. As seen on Jeremy, the Spring 2024 men’s Underwear collection refreshes classic Calvin Klein designs with new logo treatments and materials for stylish, everyday comfort. New Intense Power, Micro Stretch and Micro Mesh styles marry...
Calvin Klein celebrates the Holiday season with Hailey Bieber and Brandon Flynn
NEW YORK, NY, NOVEMBER 1, 2023 - Today, Calvin Klein unveils its Holiday 2023 campaign starring model Hailey Bieber and actor Brandon Flynn. Shot by James Brodribb, the campaign is rooted in the celebratory nature of the giving season. Styled in the Calvin Klein Holiday collection, Hailey and Brandon are captured in expressive portraits that channel the joyful energy of the holidays. A modern interpretation of classic festive dressing, the collection features new takes on slip dresses, refined tailoring and versatile outerwear and denim essentials curated for every occasion – to wear, or to...