Keeping up with SARKK
Read the latest news on how SARKK is establishing Tommy Hilfiger and Calvin Klein as two of the world’s most iconic brands, maintaining its leader position in the region.
Tommy Hilfiger Welcomes American Football Icon Travis Kelce as Global Brand Ambassador and Creative Collaborator
AMSTERDAM, THE NETHERLANDS (March 2026) – Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], announces Travis Kelce — three-time Super Bowl champion and defining voice of his generation — as Global Brand Ambassador and creative collaborator. Inspired by its 40 years of collaborating with trailblazing figures across pop culture, Tommy Hilfiger is partnering with one of the most recognizable names in the international spotlight. Known for his bold personal style, Kelce is invited to bring his confidence, individuality and charisma to Tommy Hilfiger’s life of style — as part of a series of...
Calvin Klein dressed Sarah Pidgeon for the 2026 Vanity Fair Oscars Party
NEW YORK, NY, March 15, 2026 – Calvin Klein Inc. today announces that actor Sarah Pidgeon wore custom Calvin Klein Collection to the 2026 Vanity Fair Oscars Party in Los Angeles, California. Sarah, star of Love Story, wore a custom Calvin Klein Collection platinum crystal and sequin encrusted floor-length gown with micro spaghetti straps – a signature Calvin Klein design detail – with front overlap detailing and a deconstructed neckline paired with a brushed silver CK One Clutch.
Calvin Klein dressed Cillian Murphy for the premiere of "Peaky Blinders: The Immortal Man"
NEW YORK, NY, March 12th, 2026 – Calvin Klein Inc. today announces that actor Cillian Murphy wore custom Calvin Klein Collection to the premiere of "Peaky Blinders: The Immortal Man" in Berlin, Germany. Cillian wore a custom Calvin Klein Collection black pinstripe notched collar suit with a relaxed charcoal overcoat. EDITORIAL CREDIT: Calvin Klein Collection IMAGES CREDITS: Tristar Media via Getty Images SOCIAL MEDIA: @calvinklein
Calvin Klein dressed Harry Styles for the promo of his new album "Kiss All The Time. Disco, Occasionally"
NEW YORK, NY, March 6th, 2026 – Calvin Klein Inc. today announces that singer Harry Styles wore custom Calvin Klein Collection for the promo of his new album Kiss All The Time. Disco, Occasionally which was released on March 6, 2026. Harry wore a custom Calvin Klein Collection monochromatic white fine jersey henley-top with wool pleated tailored trousers and a leather belt. EDITORIAL CREDIT: Calvin Klein Collection IMAGES CREDITS: Laura Jane Coulson SOCIAL MEDIA: @calvinklein
Calvin Klein Strips Down to Spring Essentials with Campaign featuring Dakota Johnson
NEW YORK, NEW YORK, March 9, 2026 – Calvin Klein Inc. today announces the launch of its Spring 2026 campaign starring actor Dakota Johnson in her debut for the brand. In the campaign, Dakota appears in new denim and underwear designed for the body. Innovation meets ease with Ultralight and Icon Cotton Modal underwear delivering barely-there support and second-skin sculpting comfort, while the Perfectly Fit Ultralight Bra is innovated with spacer cup technology for a near weightless feel that lifts and shapes. In denim, simplicity makes a statement. The Archive High Rise Slim Jean – a...
Tommy Hilfiger brings the Tommy Jeans Spring 2026 campaign to London with a new wave of self-expression.
AMSTERDAM, THE NETHERLANDS (MARCH 2026) – Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], introduces the TOMMY JEANS Spring 2026 campaign and collection, styled by the creative spirit that sits at the heart of London. Fronted by returning Brand Ambassador and global K-Pop superstar Jang Won Young, the campaign cast remixes culture and lets authenticity run free – they own the shot, the city, the moment. “Spring 2026 is about letting the city set the rhythm, and London’s energy brings a new edge to TOMMY JEANS,” said Tommy Hilfiger. “The collection is about confidence, individuality,...
Calvin Klein taps football star Raphinha for new underwear campaign
NEW YORK, NEW YORK, March 3, 2026 – Calvin Klein Inc., which is part of PVH Corp. [NYSE:PVH], today unveils its Spring 2026 campaign starring internationally recognized footballer Raphinha in the brand’s signature underwear. Captured by Daniel Sannwald, the campaign unites athleticism and underwear innovation through Raphinha’s unmatched confidence and skill. Shot with a focus on movement and strength, the creative brings the footballer’s elite skills to life alongside the newest Calvin Klein underwear styles. Elevated fits and advanced fabrications are made to move with the body, delivering comfort...
tommy hilfiger invites a new generation to step into his world of classic american cool for spring 2026 campaign
The American Dreamer opens the doors to his lifestyle of easy sophistication, where confidence, optimism and charm shape the way every moment unfolds. A cast headed by Patrick Schwarzenegger and Abby Champion showcase the modern prep wardrobe, joined by Tommy and Dee Hilfiger, Lionel Richie, Iman, MGK, Checo Pérez, LucienLaviscount, Soo Joo Park, Luke Champion and Raphael Diogo. AMSTERDAM, THE NETHERLANDS (February 2026) Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], announces the Spring 2026 campaign as an invitation into Mr. Tommy Hilfiger’s world of ease, warmth and...
Calvin Klein unveils a new denim chapter starring Jung Kook of BTS
NEW YORK, NEW YORK, February 24, 2025 – Calvin Klein Inc., which is part of PVH Corp. [NYSE:PVH], announces the launch of its Spring 2026 denim campaign starring global brand ambassador Jung Kook of renowned boy band BTS. Directed and shot by Mert Alas, the new chapter sharpens the focus on denim as the ultimate expression of personal style through icon Jung Kook’s distinctive and influential point of view as he lives in the moment. The campaign unfolds across a series of immersive worlds, unified and guided by Jung Kook’s style, attitude and way of living. The high-impact film fuses fashion and...
Calvin Klein Collection by Veronica Leoni Fall 2026 Runway Show Presented in New York City
NEW YORK, NY, February 13, 2026 – Calvin Klein, Inc. presented today Veronica Leoni’s Calvin Klein Collection Fall 2026 runway show at The Shed in Hudson Yards, New York City. Veronica’s Calvin Klein Collection for Fall 2026 explores the hedonistic elegance at the core of the brand: the cult of the body, the satisfaction of accentuating its perfection and the obsessive quest for beauty. The Collection applies a reductionist agenda where a magnified sense of precision heightens the dialogue between clothing and the body. “This season was formed by an investigation of Calvin Klein’s strong...