Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], announces brand ambassadors from the Tommy family wore TOMMY HILFIGER to the Miami Grand Prix in Florida, on May 3 and 4, 2025. The glamorous collective enjoyed a weekend in the fast lane, previewing pieces from the forthcoming APXGP Collection, created for the world of summer’s highly anticipated movie, F1, merging racing design codes with iconic prep style.
As sponsor of the movie, F1, premiering next month, TOMMY HILFIGER builds on its legacy of creating iconic moments that fuse fashion, sport and entertainment. In partnership with the film, TOMMY HILFIGER will launch the APXGP Collection later this year, as the innovation of motorsport meets bold colors, sleek tailoring and high-energy details.
The guests included TOMMY HILFIGER sponsored F1 Academy driver Alba Larsen, U.S. SailPG Team athletes Mike Buckley and Anna Weis, and a group of artists, innovators and tastemakers from around the world including Brooks Nader, Callé y Poche and Olivia Ponton.
Also in attendance from the Tommy family:
Lissie Mackintosh.
Paris Hilinski.
Sabrina Quesada.
Lenny Santiago.
Lais Ribeiro.
Jasmine Chola.
Deja Lighty.
Sofia Resing.
Max Barone.
Cydney Rose.
Julz Goddard.
Tiggy Valen.
Mikaela Kostaras.
Beto Montenegro.
Tommy and Dee Hilfiger also joined the excitement of the weekend, having attended the premiere of upcoming Netflix show F1: The Academy, at the Fillmore in Miami Beach on May 1st. The series from Reese Witherspoon’s Hello Sunshine debuts on May 28th, following the 2024 F1 Academy season, chronicling the competition, personal journeys, and milestones of its female drivers. As a proud sponsor of F1 Academy, TOMMY HILFIGER champions inclusivity, innovation and placing women at the forefront of the grid. Over the weekend, Tommy and Dee wore The APXGP collection, the brand’s latest expression of fusing speed and style.
Apple Original Films’ F1 will be distributed in theaters around the world and in IMAX by Warner Bros. Pictures in North America on June 27, 2025, and internationally beginning June 25, 2025.
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